Most artists struggle to promote their work because they’re not clear on who they’re trying to reach.
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“Working with Kelsey and using her digital workbook gave me everything I needed to build my channel and become a full-time artist.”
Sketches of Shay“The thing this booklet does so well that I have never seen any other business course ever even slightly do is keep emotions in the picture.”
“I have understood who is my target audience… I know what to do next. You will not regret purchasing this workbook, I promise!”

I grew up in a very low-income household, and I was told over and over that a creative career would keep me stuck in poverty.
I refused to believe that. So I learned everything I could about business and marketing (every book, every launch teardown, every strategy I could test on my own work), and slowly the thing everyone said was impossible started paying my bills.
Now I’ve built an audience of 300,000+ creatives and helped hundreds of artists get comfortable with sales, grow audiences that actually buy, and even go full time. You probably know me from my YouTube channel, where multiple videos have passed 1M views.
The full workbook is over three times as long as the original. This preview is the audience chapter, free.
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